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ADAPTIVE MARKETING GROUP

Managing Contacts | CRM | Email Marketing

Email marketing is a powerful tool for businesses looking to engage their audience and drive results. To make the most of this marketing channel, it's essential to follow email marketing best practices. First and foremost, building a quality email list is crucial. Ensure that your subscribers have opted in and are genuinely interested in your content to reduce the risk of spam complaints. Personalization is another key element; tailoring your emails to the individual preferences and behaviors of your recipients can significantly improve open and click-through rates. Additionally, optimizing your email content for mobile devices is essential, as more people access their emails on smartphones. Lastly, regularly analyze your email campaigns' performance metrics, such as open rates, click-through rates, and conversion rates, to fine-tune your strategies and continually improve your email marketing efforts. By following these best practices, you can enhance the effectiveness of your email marketing campaigns and achieve better results.

Managing Your Contacts- Email marketing is a powerful tool for businesses looking to engage their audience and drive results. To make the most of this marketing channel, it's essential to follow email marketing best practices. First and foremost, building a quality email list is crucial. Ensure that your subscribers have opted in and are genuinely interested in your content to reduce the risk of spam complaints.

Your go-to place for managing all your clients' details is the Contacts tab in your Dashboard. This list isn't associated with any particular sites and automatically includes clients you've received Marketplace leads from.  You can segment contacts for various email marketing campaigns. 


Create a direct channel to your audience with email marketing


With email marketing, you're in complete control over when and how you communicate with your audience. You can turn one-time site visitors into regulars and build lasting relationships.


1. It all starts with a mailing list


Import your contacts’ email addresses from your Gmail account or saved CSV files. You can also add individual contacts to Wix Contacts. If you already have Wix Contacts, they’ll automatically show up on your mailing list. Make sure to only include people who have agreed to receive emails.Tips for growing your list:


Use a "Get Subscribers" form on your website and turn your visitors into subscribers.
Add a sign-up form to every email


Share your sign-up form on social and blog posts
Encourage your audience to subscribe to your mailing list with a lightbox and by offering a coupon or an ebook


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